--- title: Seerene on 'AI in practice - How can it be monetized?' description: The KI Summit Handelsblatt 2020, a webinar. image: https://seerene-4856350.hs-sites.com/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/AI%20in%20practice%20-%20How%20can%20AI%20be%20monetized%20-%20featured.png --- [![Seerene](https://seerene-4856350.hs-sites.com/hubfs/Logo-Seerene-colour.svg "Seerene")](https://www.seerene.com/home2020?hsLang=en) [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd) ** ** [![Seerene](https://seerene-4856350.hs-sites.com/hubfs/Logo-Seerene-colour.svg "Seerene")](https://www.seerene.com/home2020?hsLang=en) [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd) ** ** [![Logo-Seerene-White](https://seerene-4856350.hs-sites.com/hubfs/Seerene_April2019/Logos/Seerene%20logo/Logo-Seerene-White.svg "Logo-Seerene-White")](https://www.seerene.com/?hsLang=en) ** ** [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/dc92cb11-7387-494f-90a4-be6cd41d7efd) Search ![](https://seerene-4856350.hs-sites.com/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/AI%20in%20practice%20-%20How%20can%20AI%20be%20monetized%20-%20934px.png) [News](https://seerene-4856350.hs-sites.com/news-research/tag/news) | [Events/Webinars](https://seerene-4856350.hs-sites.com/news-research/tag/events-webinars) | 2 min read # Seerene on 'AI in practice - How can it be monetized?' Written by [Seerene](https://seerene-4856350.hs-sites.com/news-research/author/seerene) Sep 23, 2020 1:33:27 PM ![Seerene_Media_Handelsblatt](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/home/Media%20Logos/Seerene_Media_Handelsblatt.png?width=200&name=Seerene_Media_Handelsblatt.png)   ## **Join us for our „Handelsblatt KI Summit” event on 29th September 2020, 11.00-12.30.** You can register for free here:  [https://veranstaltungen.handelsblatt.com/kuenstliche-intelligenz/events/29-09-2020-ki-in-der-praxis/](https://veranstaltungen.handelsblatt.com/kuenstliche-intelligenz/events/29-09-2020-ki-in-der-praxis/) ### **Summary:** The possibilities of AI applications exceed the limits of what is traditionally possible. This automatically catches interest of decision makers in the economy. However, the discussion around adopting AI is often charged with myths around the following questions: What are the challenges of monetizing AI? How can AI be successfully used in practice? In this digital event we give insight into business practice of successfully dealing with specific AI products and services. Participants have the opportunity to benefit from the hands-on experience of the speakers and to actively discuss specific topics. --- ## ***Speakers: *** [**![bohnet](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/bohnet.jpg?width=80&name=bohnet.jpg)**](https://www.seerene.com/news-research/author/johannes-bohnet?hsLang=en)**Dr. Johannes Bohnet **Founder & Co-CEO Seerene [![halecker](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/halecker.jpg?width=80&name=halecker.jpg)](https://www.seerene.com/news-research/author/prof-dr-bastian-halecker-marc-hildebrandt?hsLang=en)**Prof. Dr. Bastian Halecker **CEO & Founder Nestim, Professor für BWL, Innovationsmanagement & Entrepreneurship, Beuth TH Berlin [**![hildebrandt](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/hildebrandt.jpg?width=80&name=hildebrandt.jpg)**](https://www.germandeeptech.com/marc-hildebrandt)**Marc Hildebrandt **CEO & Founder, [German Deep Tech](https://www.germandeeptech.com/marc-hildebrandt) **![hollburg](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/hollburg.jpg?width=80&name=hollburg.jpg)Henning Hollburg **Founder & Managing Director, Targomo **![schoenemann](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/schoenemann.jpg?width=80&name=schoenemann.jpg)Patrick Schönemann **CEO & Managing Director, Targomo **[![viel](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/website%202020/Media%20Blog/handelsblatt%20event%20290920/viel.jpg?width=80&name=viel.jpg)](https://www.seerene.com/news-research/author/viel_lewis?hsLang=en) ****Oliver Viel **Director of Marketing & Business Development, German Deep Tech & Seerene --- ***Agenda:*** - ***11:00 - Prof. Dr. Bastian Halecker*** Introduction: Too much solution for too few problems? Challenges of the application of KI in practice and the role of deep tech - ***11:15***  Q&A - ***11:20 -** ****Marc Hildebrandt, Oliver Viel** * From world-class research to monetization - How does value creation through AI work? - ***11:45** *Q&A - ***11:50****** - Dr. Johannes Bohnet*** Digital Boardroom - How AI delivers strategically relevant data for management? - ***12:05*** Q&A - ***12:10****** -* Patrick Schönemann, Henning Hollburg** Location Intelligence – How to effectively use the potential of georeferenced data - ***12:25*** Q&A Previous Story [← How to Achieve the Dream of an Agile Software Factory](https://seerene-4856350.hs-sites.com/news-research/achieve-the-dream-of-an-agile-software-factory?hsLang=en) [** ](https://seerene-4856350.hs-sites.com/news-research?hsLang=en) Next Story [The Next Stage in the Evolution of Software Development →](https://seerene-4856350.hs-sites.com/news-research/next-stage-evolution?hsLang=en) ## You May Also Like These Stories on News [![](https://seerene-4856350.hs-sites.com/hubfs/Blog%20Preview%202025-11-03.png) ](https://seerene-4856350.hs-sites.com/news-research/turning-point-in-software-managementwhy-cios-must-take-control-of-software-now?hsLang=en) [News](https://seerene-4856350.hs-sites.com/news-research/tag/news) ### [Turning Point in Software Management:Why CIOs Must Take Control of Software Now](https://seerene-4856350.hs-sites.com/news-research/turning-point-in-software-managementwhy-cios-must-take-control-of-software-now?hsLang=en) Nov 5, 2025 9:52:12 AM | 3 min read [![](https://seerene-4856350.hs-sites.com/hubfs/Blog%20Preview%20Software%20als%20Management-Task.png) ](https://seerene-4856350.hs-sites.com/news-research/software-as-a-management-task-a-strategic-retreat-at-schloss-f%C3%BCrstlich-drehna?hsLang=en) [News](https://seerene-4856350.hs-sites.com/news-research/tag/news) ### [Software as a Management Task – A Strategic Retreat at Schloss Fürstlich Drehna](https://seerene-4856350.hs-sites.com/news-research/software-as-a-management-task-a-strategic-retreat-at-schloss-f%C3%BCrstlich-drehna?hsLang=en) Sep 29, 2025 4:10:34 PM | 1 min read [![](https://seerene-4856350.hs-sites.com/hubfs/Blog%20Preview%20Seerene%20Saves%20Your%20Software-2.png) ](https://seerene-4856350.hs-sites.com/news-research/the-60-software-drain?hsLang=en) [News](https://seerene-4856350.hs-sites.com/news-research/tag/news) ### [The 60% Software Drain: Why CIOs Must Put Efficiency on the Boardroom Agenda](https://seerene-4856350.hs-sites.com/news-research/the-60-software-drain?hsLang=en) Sep 24, 2025 12:33:02 PM | 7 min read ** ### Subscribe by Email ### Generative AI Seerene GmbH  August-Bebel-Str. 26-53 14482 Potsdam, Germany [hello@seerene.com](mailto:hello@seerene.com) +49 (0) 331 706 234 0 **Generative AI Seerene GmbH** August-Bebel-Str. 26-53 14482 Potsdam, Germany [hello@seerene.com](mailto:hello@seerene.com) +49 331 7062340 © 2025 Seerene. 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