--- title: "Beyond the Engine: Executive Exchange on Automotive Software" --- [![Seerene](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/logo-color.png?width=1299&height=203&name=logo-color.png "Seerene")](https://www.seerene.com/) [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/6665e83c-c984-47a5-930e-3552a89dbe54.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/6665e83c-c984-47a5-930e-3552a89dbe54) ** ** [![Seerene](https://seerene-4856350.hs-sites.com/hubfs/Logo-Seerene-colour.svg "Seerene")](https://www.seerene.com/) [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/6665e83c-c984-47a5-930e-3552a89dbe54.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/6665e83c-c984-47a5-930e-3552a89dbe54) ** ** Search ** ** [![Platform Login](https://no-cache.hubspot.com/cta/default/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/9c6b0b6e-2bcb-40dd-aa8f-78210e3a0b80) .                            [![Book a Demo](https://no-cache.hubspot.com/cta/default/4856350/6665e83c-c984-47a5-930e-3552a89dbe54.png)](https://cta-redirect.hubspot.com/cta/redirect/4856350/6665e83c-c984-47a5-930e-3552a89dbe54) # Masterclasses Beyond the Engine: Unleashing the Potential of Automotive Software These masterclasses are sponsored by Microsoft, the Hasso Plattner Institute, Roland Berger, Seerene, and the Software Excellence Network.   ** ↓ REGISTER BELOW TO WATCH NOW↓** ![HPI Digital Engineering-1](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/HPI%20Digital%20Engineering-1.png?width=152&name=HPI%20Digital%20Engineering-1.png) ![Roland_Berger_Logo_2015](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Seerene_April2019/Logos/Roland_Berger_Logo_2015.png?width=107&name=Roland_Berger_Logo_2015.png) ![SEN Logo_Final-01](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/SEN%20Logo_Final-01.png?width=100&height=50&name=SEN%20Logo_Final-01.png)       ![Microsoft Logo](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/pngfind.com-cnbc-logo-png-3118532.png?width=140&height=30&name=pngfind.com-cnbc-logo-png-3118532.png)  ![logo-color](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Seerene_April2019/Logos/Seerene%20logo/logo-color.png?width=159&name=logo-color.png)![German Deep Tech Logo](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/German%20Deep%20Tech%20Logo.png?width=100&height=54&name=German%20Deep%20Tech%20Logo.png)   ![HPI Digital Engineering-1](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/HPI%20Digital%20Engineering-1.png?width=152&name=HPI%20Digital%20Engineering-1.png)![Roland_Berger_Logo_2015](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Seerene_April2019/Logos/Roland_Berger_Logo_2015.png?width=107&name=Roland_Berger_Logo_2015.png)![Microsoft Logo](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Microsoft%20Logo.png?width=100&height=21&name=Microsoft%20Logo.png) ![SEN Logo_Final-01](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/SEN%20Logo_Final-01.png?width=100&height=49&name=SEN%20Logo_Final-01.png) ![logo-color](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Seerene_April2019/Logos/Seerene%20logo/logo-color.png?width=159&name=logo-color.png) ![German Deep Tech Logo](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/German%20Deep%20Tech%20Logo.png?width=100&height=54&name=German%20Deep%20Tech%20Logo.png)   ## Leading Experts & a Dialogue Among Peers Join the Hasso Plattner Institute, Roland Berger, Microsoft, German Deep Tech Group and Seerene for  thought-provoking masterclasses discussing how future automotive software will come to life in Europe. As technology continues to advance at an unprecedented pace, the imperative to adapt and innovate within the realm of software development becomes increasingly crucial. Industry leaders, tech visionaries, and executives converged to explore the dynamic landscape of automotive software production. Participants engaged in insightful discussions on topics such as artificial intelligence, machine learning, automation, and collaborative development models, dissecting their roles in the future software ecosystem. ![Dr. Jost Bernasch speaking at the Software Excellence Network](https://seerene-4856350.hs-sites.com/hubfs/Dr.%20Jost%20Bernasch%20speaking%20at%20the%20Software%20Excellence%20Network.jpg "Dr. Jost Bernasch speaking at the Software Excellence Network") ![Dr. Stefan Poledna sharing thoughts with his fellow panelists](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr.%20Stefan%20Poledna%20sharing%20thoughts%20with%20his%20fellow%20panelists.jpg?width=1500&height=1000&name=Dr.%20Stefan%20Poledna%20sharing%20thoughts%20with%20his%20fellow%20panelists.jpg "Dr. Stefan Poledna sharing thoughts with his fellow panelists") ![Markus Baum sharing his experiences at Partner at Roland Berger](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Markus%20Baum%20sharing%20his%20experiences%20at%20Partner%20at%20Roland%20Berger.jpg?width=1500&height=1000&name=Markus%20Baum%20sharing%20his%20experiences%20at%20Partner%20at%20Roland%20Berger.jpg "Markus Baum sharing his experiences at Partner at Roland Berger") ![Karin Schweizer of Microsoft answering audience questions](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Karin%20Schweizer%20of%20Microsoft%20answering%20audience%20questions.jpg?width=1500&height=1000&name=Karin%20Schweizer%20of%20Microsoft%20answering%20audience%20questions.jpg "Karin Schweizer of Microsoft answering audience questions") ![Sophia Hoehn, COO of Seerene, speaking with Steffen Herz of HellaForvia](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Sophia%20Hoehn%2c%20COO%20of%20Seerene%2c%20speaking%20with%20Steffen%20Herz%20of%20HellaForvia.jpg?width=1500&height=1000&name=Sophia%20Hoehn%2c%20COO%20of%20Seerene%2c%20speaking%20with%20Steffen%20Herz%20of%20HellaForvia.jpg "Sophia Hoehn, COO of Seerene, speaking with Steffen Herz of HellaForvia") ![Dr. Johannes Bohnet, CEO of Seerene, presenting together with Bosch clients](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr.%20Johannes%20Bohnet%2c%20CEO%20of%20Seerene%2c%20presenting%20together%20with%20Bosch%20clients.jpg?width=1500&height=1000&name=Dr.%20Johannes%20Bohnet%2c%20CEO%20of%20Seerene%2c%20presenting%20together%20with%20Bosch%20clients.jpg "Dr. Johannes Bohnet, CEO of Seerene, presenting together with Bosch clients") ![Dr. Inga von Bibra, Member of the Executive Board at Microsoft Germany](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr.%20Inga%20von%20Bibra%2c%20Member%20of%20the%20Executive%20Board%20at%20Microsoft%20Germany.jpg?width=1500&height=1000&name=Dr.%20Inga%20von%20Bibra%2c%20Member%20of%20the%20Executive%20Board%20at%20Microsoft%20Germany.jpg "Dr. Inga von Bibra, Member of the Executive Board at Microsoft Germany") ![The audience of Beyond the Engine was encouraged to pose probing questions to speakers and panelists](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/The%20audience%20of%20Beyond%20the%20Engine%20was%20encouraged%20to%20pose%20probing%20questions%20to%20speakers%20and%20panelists.jpg?width=1500&height=1000&name=The%20audience%20of%20Beyond%20the%20Engine%20was%20encouraged%20to%20pose%20probing%20questions%20to%20speakers%20and%20panelists.jpg "The audience of Beyond the Engine was encouraged to pose probing questions to speakers and panelists") ## AGENDA ![Jürgen Döllner Sharing the Roadmap](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/J%C3%BCrgen%20D%C3%B6llner%20Sharing%20the%20Roadmap-1.jpeg?width=100&name=J%C3%BCrgen%20D%C3%B6llner%20Sharing%20the%20Roadmap-1.jpeg "Jürgen Döllner Sharing the Roadmap") Prof. Dr. Jürgen Döllner Hasso Plattner Institute Hasso Plattner Institute ![Dr Stefan Poledna](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr%20Stefan%20Poledna.jpeg?width=100&name=Dr%20Stefan%20Poledna.jpeg "Dr Stefan Poledna") Dr. Stefan Poledna CTO | TTTech CTO | TTTech Auto ![Wolfgang Wukisiewitsch](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Wolfgang%20Wukisiewitsch.jpeg?width=100&height=100&name=Wolfgang%20Wukisiewitsch.jpeg "Wolfgang Wukisiewitsch") Wolfgang Wukisiewitsch CEO | consulting4drive (IAV) CEO | consulting4drive (IAV) ![Dr. Inga von Bibra](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr.%20Inga%20von%20Bibra.jpeg?width=100&name=Dr.%20Inga%20von%20Bibra.jpeg "Dr. Inga von Bibra") Dr. Inga von Bibra Customer Success Lead & Member of the Board | Microsoft Germany  Member of the Executive Board | Microsoft Germany ![Jost Bernasch](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Jost%20Bernasch.jpeg?width=100&height=100&name=Jost%20Bernasch.jpeg "Jost Bernasch") Dr. Jost Bernasch CEO | Virtual Vehicle Research CEO | Virtual Vehicle ![Bohnet Envisioning Headshot](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Bohnet%20Envisioning%20Headshot.jpeg?width=100&name=Bohnet%20Envisioning%20Headshot.jpeg "Bohnet Envisioning Headshot") Dr. Johannes Bohnet CEO | Seerene CEO | Seerene ![Prof. Dr. Dirk Slama](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/pro.jpeg?width=100&height=100&name=pro.jpeg "Prof. Dr. Dirk Slama") Prof. Dr. Dirk Slama VP Strategic Ecosystems | Bosch VP Strategic Ecosystems | Bosch ![Markus Baum Roland Berger](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Markus%20Baum%20Roland%20Berger.jpeg?width=100&height=100&name=Markus%20Baum%20Roland%20Berger.jpeg "Markus Baum Roland Berger") Markus Baum Senior Partner | Roland Berger Senior Partner | Roland Berger ![Dr. Zora Slavik](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr.%20Zora%20Slavik.jpeg?width=100&name=Dr.%20Zora%20Slavik.jpeg "Dr. Zora Slavik") Dr. Zora Slavik Senior Project Manager | Bosch Senior Project Manger | Bosch ![Manual Yoon Presenting at Sharing the Roadmap](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Manual%20Yoon%20Presenting%20at%20Sharing%20the%20Roadmap.jpeg?width=100&height=100&name=Manual%20Yoon%20Presenting%20at%20Sharing%20the%20Roadmap.jpeg "Manual Yoon Presenting at Sharing the Roadmap") Manuel Yoon General Manager Germany | Autobrains General Manager Germany | Autobrains ![Dr- Matthias Burger of Bosch Presenting at the Sharing the Roadmap Executive Summit](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Dr-%20Matthias%20Burger%20of%20Bosch%20Presenting%20at%20the%20Sharing%20the%20Roadmap%20Executive%20Summit.jpeg?width=100&height=100&name=Dr-%20Matthias%20Burger%20of%20Bosch%20Presenting%20at%20the%20Sharing%20the%20Roadmap%20Executive%20Summit.jpeg "Dr- Matthias Burger of Bosch Presenting at the Sharing the Roadmap Executive Summit") Dr. Matthias Burger Director Cross-Domain Computing Solutions | Bosch Director Cross-Domain Computing Solutions | Bosch ![Karin Schweizer](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Karin%20Schweizer.jpeg?width=100&name=Karin%20Schweizer.jpeg "Karin Schweizer") Karin Schweizer Director Digital & Application Innovation | Microsoft Director Digital & Application Innovation | Microsoft ## PRESENTATIONS *Software Engineering & AI* Prof. Dr. Jürgen Döllner | Hasso Plattner Institute *Measuring and Improving Software Production* *Enabling Strategic Steering and Management of Large-Scale Software Development Organizations* Dr. Johannes Bohnet | CEO & Founder | Seerene Dr. Matthias Burger | Director Cross-Domain Computing Solutions | Bosch Dr. Zora Slavik | Senior Project Manager | Bosch *Key Technology: Data-Driven Software-Hardware Co-Design* Dr. Jost Bernasch | CEO | Virtual Vehicle Research Panel Discussion: *T*r*ansition zum Software Defined Vehicle (SDV) - Skalierbare Softwareentwicklung als wichtigster Erfolgsfaktor in der Automobilindustrie* Dr. Stefan Poledna | CTO | TTTech Auto Wolfgang Wukisiewitsch | CEO | consulting4drive (IAV) Karin Schweizer | Director Digital & Application Innovation | Microsoft Oliver Viel | Moderator | German Deep Tech Group *A New Reality: Efficiency in Software Development Is Key!* Markus Baum | Senior Partner | Roland Berger *The Age of AI Transformation in Automotive Software Development* Dr. Inga von Bibra | Member of the Executive Board | Microsoft Germany   *Driving Innovation: Digital-First Strategies for Software-Defined Vehicles* Prof. Dr. Dirk Slama | VP Strategic Ecosystems | Bosch *AD2.0 - Enabling the New Era of Automotive AI* Manuel Yoon | General Manager Germany | Autobrains ![Audience Questions with Prof- Dr- Christian Bär and Dr- Philipp Herzig](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Audience%20Questions%20with%20Prof-%20Dr-%20Christian%20B%C3%A4r%20and%20Dr-%20Philipp%20Herzig.jpeg?width=2000&height=647&name=Audience%20Questions%20with%20Prof-%20Dr-%20Christian%20B%C3%A4r%20and%20Dr-%20Philipp%20Herzig.jpeg "Audience Questions with Prof- Dr- Christian Bär and Dr- Philipp Herzig") ![Audience Questions with Prof- Dr- Christian Bär and Dr- Philipp Herzig](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Audience%20Questions%20with%20Prof-%20Dr-%20Christian%20B%C3%A4r%20and%20Dr-%20Philipp%20Herzig.jpeg?width=2000&height=647&name=Audience%20Questions%20with%20Prof-%20Dr-%20Christian%20B%C3%A4r%20and%20Dr-%20Philipp%20Herzig.jpeg "Audience Questions with Prof- Dr- Christian Bär and Dr- Philipp Herzig") --- ![Form Background](https://seerene-4856350.hs-sites.com/hs-fs/hubfs/Form%20Background.png?width=2000&height=1333&name=Form%20Background.png "Form Background") ### Register & Watch Now ### Generative AI Seerene GmbH  August-Bebel-Str. 26-53 14482 Potsdam, Germany [hello@seerene.com](mailto:hello@seerene.com) +49 (0) 331 706 234 0 **Generative AI Seerene GmbH** August-Bebel-Str. 26-53 14482 Potsdam, Germany [hello@seerene.com](mailto:hello@seerene.com) +49 331 7062340 © 2025 Seerene. 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